Handle: points to the pull of the blogger with the o/I 2012-13 campaign with Andy Torres. It is clear that the power of the fashion bloggers as regards mark trend and create style is becoming increasingly apparent, so the fashion brands decided to use his pull to promote their collections. Handle already hired long Andy Torres to star in several of his campaigns and now returns it to present us with some of their autumn outfits in a video in which we see it acting as on a normal day, until we see the collection in full.
If the signature low cost white, he opted for the blogger Lady Addict to present some of their clothes from the autumn collection, it is now handle joins this trend of the creators of trends through its web pages.
Okay to hire models of international stature as Kate Moss that we saw how it worked in the video of the making of the collection autumn/winter 2012-13, but women often feel more identified with most standard models such as the bloggers.
In addition, these experts in fashion do not have to know to imply the collections and styles of large firms, but that they simply have what seems them more flattering and stylish every time. This is precisely what makes from your website Andy Torres, who is the protagonist of these new images of the collection autumn/winter 2012-13 handle.
In the video we bring you below, we see the blogger entering a building resembling a hotel, taking an elevator and hiding behind large curtains in a few images in black and white.
On the other hand the two pictures that we have of this campaign are in full color, and we see Andy towers with the same outfits in the video but we can appreciate them better. The first one is a short dress silhouette peplum in shades of black with white details, combined with a bag shoulder of Zebra print.
The other is more sober, made up a Little Black Dress combined with a suede jacket in rojo-granate with black shoes without much heel, that looks it very stylish resting on an elevator doors without removing the sunglasses.
As mentioned, it is not the first time that Andy Torres collaborates with Mango, which has become his muse in what bloggers refers, as Kate Moss models. Their last collaboration to this campaign was Werelse x handle and we are now seeing proposals fall/winter 2012-13.
Now we must ask ourselves if we prefer that these fashion collections present us women more normal such as bloggers like Andy towers or we are still preferring to see top model with Mangogarments. You you think?
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